Pokémon Go in the Media
Hard to imagine what is more anticipated by game lovers – new computer game or new mobile app game. Pokémon Go definitely has the answer.
We compared coverage of Pokémon Go first and second launch along with their coverage FB metrics in the same periods of time. Though the first wave attracted less media attention, it caused a lot more buzz in FB as people were sharing news, their experience or itching to get their chance to try the new app.
Here’s what we got.
Stay tuned for new researches!